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Barclays Launches New Digital-Only Offering in the US

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Barclays is launching a retail account that will offer digital-only banking services to US customers, with the backing of a major financial institution. Barry Rodrigues, head of cards and payments at Barclays International, told the Financial Times the bank would “leverage Barclays’ UK knowledge and expertise” to create a current, or checking, account for its U.S. online bank, which already offers credit cards, savings and loans to 13 million customers. “The more aspects of the relationship a customer has with us, the happier we are,” Rodrigues told the newspaper. “We’re going to launch checking, we’re in the process of doing the build and we’re doing some testing . . .  . We expect to have that in the market next year.” The new launch will put Barclays in direct competition with Goldman Sachs Group’s new Marcus Brand in the digital banking space.