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Technologies for DevOps, Test Automation and AI: The QA Financial Forum Paris 2019

8 October, 2019
News and research on financial software quality assurance and risk management

The QA E-commerce Forum: New York 2019

14 November, 2019 8am-6pm Harvard Club of New York
35 W 44th St
New York

Introducing our first QA E-commerce forum in New York. Software quality assurance is critical to market share. This unique conference is focused on the key drivers of QA, including automated testing, performance testing and mobile testing to ensure a high quality UX.

About the event

From online to omni channel - automating software quality assurance 

We are excited to announce our 1st edition of the QA E-commerce Forum New York, which will take place on November 14th at the Harvard Club of New York.

Now more than ever, software quality assurance and robust apps are critical to winning market share. It’s not just about more software, faster. It’s about better software. This unique conference is focused on the key drivers of QA, including the latest technologies for continuous testing and delivery.

The Forum will cover:

AI and machine learning: software is writing software, but how do we test the results?

UX, voice and mobile: what customers want, and how leading retailers are delivering it

The Cloud: software testing as a service and the management of test environments

DevSecOps, IT risk, security and penetration testing in the SDLC

Accessibility Testing and ADA Compliance

The choices between open-source and off-the-shelf testing tools



To find out more about sponsorship/delegate opportunities please contact
Lawrence  Bell — [email protected]

To find out more about speaking opportunities please contact
Jade Mitchell — [email protected]

To find out more about attending as a delegate please contact
Kirstine Kennedy — [email protected]


Ram Rampalli Walmart Labs

Senior Director

Bio coming soon.

Jonathan Lipps Cloud Grey

Founding Principal

Jonathan has been making things out of code as long as he can remember. Jonathan is the architect and project lead for Appium, the popular open source automation framework. He is also the founding Principal of Cloud Grey, a consulting firm devoted to helping clients leverage the power of Appium successfully. He has worked as a programmer in tech startups for over 15 years, but is also passionate about academic discussion. Jonathan has master’s degrees in philosophy and linguistics, from Stanford and Oxford respectively. Living in Vancouver, he’s an avid musician, and also writes on the philosophy of technology.

Aaron Wheeler Google

Senior UX Engineer

Aaron's work spans design and engineering to conceive, prototype, and create software and hardware experiences. Aaron's 8 year tenure as a UX Engineer at Google has produced early stage prototypes, comprehensive user research, technical proofs of concept, complete ux designs, and finalized products for a variety of product areas such as Google X, YouTube, DoubleClick, and Google Sheets. Additionally, for the past three years Aaron has been an advocate, educator, and public speaker focused on accessible product design. Aaron lives in New York where he enjoys surfing and sailing in his free time.

Kevin Schumacher The Walt Disney Company

Principle UX Designer: Consumer Identity & Data Platforms - Launchpad

I am fortunate to live in beautiful Seattle, Washington working as Principal UX Designer at The Walt Disney Company and I have been honored to direct workflow and front-end design for multiple company-wide projects and applications. I work with the world's best engineers and business analysts to produce novel design solutions that answer the question, "How can we make this experience more magical?"

My design experience is diverse and spans 3 years running my own design company, 7 years in the travel technology sector, building award-winning websites and applications, and nearly 5 years in the Media industry designing enterprise-level interfaces.

I currently serve on the committee for Puget Sound World Usability Day in Seattle Washington and have previously served as Director of Big Design Latin America, Vice President of UXPA Ecuador, and Board of Technical Advisors at Brookhaven College in Texas.


Arylee McSweaney Etsy

Head of QA and Testing

Arylee McSweaney, Etsy’s Senior Manager of Quality Assurance, directs the vision, implementation, and alignment of Quality to business goals. Arylee is passionate about diversifying tech and is the founder of Etsy’s BridgE Employee Resource Group for Blacks and African Americans. An experienced strategic thinker with an MBA in Information Systems, Arylee is skilled in leadership, surfacing and filling gaps, team building, influencing without authority and management. She has worked in the QA industry for over five years and recently completed her fifth anniversary as an Etsy employee.

Jai Padmanabhan Wayfair

Head of Performance Engineering

Jai is a versatile engineering leader with extensive experience in building API, web and mobile automation frameworks, tools and leading teams in DevOps, performance engineering and Cloud. He has a Masters in Electrical and Computer Engineering and a MBA, has authored tech blogs and is a speaker at tech conferences. Jai is a constant learner with a strong focus on his customers' needs and has worked in large, mid size organizations as well as startups to deliver successful B2C, enterprise, SaaS and cloud based solutions.

Chas Mastin fuboTV

Senior Director, Engineering

Chas Mastin is a NY-based senior technologist who has held positions as CTO, VP, Director and independant contributor at companies in the video streaming, AR/VRE, Edtech, political, pure R&D and Marketing spaces.  Chas has managed QA, Ops, and engineering teams since the late 90's.  He is currently Sr Director of Engineering at  His blog is at, where Chas writes about the ethics of AI, technology, society and self.

Alfredo Perez Kering

IT Regional Lead, Enterprise Applications

Bio coming soon.

Manash Bhattacharjee PepsiCo

eCommerce Head of Product Management

Manash is a product leader, mentor and speaker in the digital commerce environment. Manash is focused on developing highly disruptive, rapidly evolving platforms, products and technologies, with the goal of bringing positive change to the world.
Manash brings in a global perspective having lived and worked in New York, London, India, Singapore and Manila. Manash has filed 40+ patents and loves to share his experiences through speaking engagements in digital product, design and innovation focused events.

Rohen Peterson Rent The Runway

Director of Engineering

Bio coming soon.

David Peach The Economist

Chief Information Security Officer

Bio coming soon.

Keith Downer Shieldpay


Bio coming soon.



Arrival, refreshments, and networking


Welcome Address

Matthew Crabbe, CEO and Founder – QA Media


Leveraging AI to Optimize Business Processes and Customer Centricity Within Omni-Channel Retail

Speaker: Ram Rampalli, Senior Director - Walmart Labs 

The retail landscape is going through a massive transformation - thanks to next-generation technologies like AI, ML and Computer Vision. In this session, Ram Rampalli, will take you through a journey on how AI can transform your business. From optimizing business processes to creating new opportunities, how can technology help you connect with your customers better.


Embedding QA Throughout the CI/CD Pipeline

Speakers: to be confirmed


Gold Sponsor Session Reserved for Sauce Labs


Coffee & Networking


Fact and Fiction: The Promise of AI/ML for QA Automation

Speaker: Jonathan Lipps, Founding Principal - Cloud Grey Solutions 

Artificial Intelligence and Machine Learning (AI/ML) have seen application in a variety of fields, including the automation of QA tasks. But what are they exactly? What distinguishes different instances and applications of AI, for example? And most importantly for us, what are the horizons of these technologies in the field of QA? In this presentation, Jonathan will give an overview of the concepts, technical and otherwise, that underpin AI/ML, and discuss their ramifications for the work of QA automation. The promise of AI/ML must be understood correctly to be harnessed appropriately. As with any buzzword, many technologies and products are offered under the guise of AI/ML without satisfying the definition. The industry is reforming itself around the promise that AI/ML holds often without a clear understanding of the technical limitations that give the promise its boundaries.


Accessibility Testing for Compliance and for Profit

Accessibility testing is not just about compliance with the standards set down by the World Wide Web Consortium. Properly planned and integrated into software design, accessibility means you open for business for more  customers than your competitors. We’ll be detailing the expected and unexpected issues that arise in accessibility testing. Our panellists will also discuss the right balance of automated and manual testing for accessibility, including the option of crowd testing.  

Panel Discussion:

Moderator: Preety Kumar, CEO - Deque Systems

Kevin Schumacher, Principle UX Designer: Consumer Identity & Data Platforms - Launchpad - The Walt Disney Company 

Aaron Wheeler, Senior UX Engineer - Google 



Culture of Quality: How Etsy Developed and Maintains a Culture that Optimizes Testing and QA Practices

Speaker: Arylee Mcsweaney, Head of QA and Testing - Etsy 

QA teams continue to struggle with igniting enthusiasm for testing and QA best practices across engineering organizations. Over the past two years, Etsy Engineering increased code coverage by 30%, expanded its testing practices into cloud native, mobile, infrastructure and Data Science teams. This session outlines how Etsy’s TESTEngineering team sparked a culture of testing and sustains that momentum with the support of a Quality Advisory Council.


Lunch & Networking


Performance Engineering As a Service (PEAS) at Wayfair

Speaker: Jai Padmanabhan, Head of Performance Engineering - Wayfair

For a global online retailer of Wayfair’s size, performance is crucial and extensive load testing necessary for the company’s 2,300+ software engineers working around the world. Jai will explain how he has developed a Performance-Engineering-as-a-Service (PEAS) hybrid model of on-premise and public Cloud to allow scalability and optimum performance across different platforms.


Locating and Managing Technical Debt in the Cloud: The QoS Story

Speaker: Chas Mastin, Senior Director, Engineering - has emerged as one of the most successful cloud-based OTT services, with over 1000 channels of sports-first linear content delivered 24/7 to hundreds of thousands of customers.  All accomplished with 1/10 the number of engineers as their competitors.  Learn how Chas and the video teams stopped the early outages and disruptions that challenged the startup in 2017, and how they used data to force improvements in their encoding and cloud partners.  It's a tale of how an organization becomes truly data-driven by rejecting industry-standard tools and processes as inadequate


Leveraging Automation and AI to Create a Seamless Omnichannel UX

In a highly  competitive marketplace, UX is everything. In order to develop this UX a complex integration of tools is required, and firms must draw upon DevOps and Agile principles to ensure the development of a connected experience. During this session, we will address how firms are integrating and optimising tools to make the UX omnichannel, and examine best practices for cross browser testing to ensure a seamless experience.

Panel Discussion:

Manash Bhattacharjee, eCommerce Head of Product Management - PepsiCo

Alfredo Perez, IT Regional Lead - Kering 


Coffee & Networking


How to be a Design Magician: Amaze your Team with Iterative and Rapid Design Mastery

Speaker: Kevin Schumacher, Principle UX Designer: Consumer Identity & Data Platforms - Launchpad - The Walt Disney Company 

Does your development and QA process include code excellence but leave out UX design quality? Are you interested in new ideas and insights into building a better design process and to include design in your engineering discipline? In this talk you will learn how the Disney data platform engineering team works using design systems and integrated design patterns into their Agile work environment in order to create more magical experiences for both internal Cast Members and Guests.


DevSecOps: The Key to Managing IT Risk, or Not Quite “A Thing” Yet?

This session will focus on the emerging  best practice for embedding security and penetration testing in the SDLC. The panel will discuss the potential and limitations of a DevSecOps framework, and identify which controls firms should be putting into place to position themselves to develop a mature and robust security framework. Who has DevSecOps, and does it really work?

Panel Discussion:

David Peach, Chief Information Security Officer - The Economist

Rohen Peterson,  Director of Engineering - Rent the Runway 


The Shieldpay Story: Leveraging Technology to build the Trusted Payments Network

Speaker: Keith Downer, President - Shieldpay

With online fraud as much as £11bn annually, and payment fraud increasing by 53% year on year, the need for eCommerce platforms to ensure secure transactions has never been greater. During his session Keith Downer will detail how Shieldpay has leveraged their patent pending technology to eliminate payment fraud by allowing individuals and businesses to create an instant digital escrow facility in less than 10 seconds. Giving examples of use cases of Shieldpay, Keith will explain its functionality, and highlight how in addition to providing fully secure transactions, it can generate additional revenue streams, as well as provide transactional data back to the platform, instantly. He will also highlight the applications of blockchain for Shieldpay, detailing how it facilitates secure, real time payments, as well as how it enables smart contracts to ensure the credibility of transactions.


Cocktail Reception

Gold sponsors

Silver sponsors

Bronze sponsors

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